How AI is Transforming Crisis Communications: SFT and RAG Explained
The purpose of this article is to use crisis communication examples to point out what the concepts Supervised Fine-Tuning (SFT) and Retrieval-Augmented Generation (RAG), which are closely related to artificial intelligence, mean. When a crisis hits, every word matters. Whether it’s a product recall, a data breach, or a reputational threat, communications professionals need to ... Read more